The Company employs a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that helps it better manage content on its web sites by informing the Company what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on a user's computer hard drive, clear gifs are embedded invisibly on web pages and are about the size of the period at the end of this sentence.
The dark side of this disparity is griefing; max level players are able to easily disrupt questing areas in use by players of the opposite faction, and can one-shot most enemy characters. Sadly, even guards in most areas are unable to stand against well-equipped max level players, especially as the current expansion progresses and gear steadily increases in power. Of course, the best answer to this is usually to recruit some max level players of your own faction, or switch to a max level alt, and make the griefer regret the day they flew into Goldshire.
Common methods of power leveling include doing only those quests which are most efficient in terms of experience over time, and analyzing the quests in a given zone so as to do them in the most efficient order possible. Remember, the idea of power leveling is speed and efficiency--you may wish to obtain an addon that will show you how much experience per hour you are gaining to test your techniques. Additionally, ensure your character's talent build is crafted for maximum endurance. You want as little downtime (walking, drinking, eating, crafting, typing, etc.) as possible.
In 2015, Blizzard started letting players buy gold from each other using WoW Tokens, to try to control the process and mitigate damage. “Time is money, friend — but sometimes one is harder to come by than the other,” Blizzard says on the official page. “Now World of Warcraft players can use the WoW Token in exchange for game time or Battle.net Balance!”