Ever since Blizzard introduced the WoW Token, World of Warcraft's in-game gold has had a more direct comparison to real-world markets. WoW tokens can be bought with real money ($20) and then sold on the World of Warcraft auction house for gold. Players who buy a WoW token with gold get to redeem it for $15 on their Blizzard account, which is equal to one month of WoW playtime.
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In 2015, Blizzard started letting players buy gold from each other using WoW Tokens, to try to control the process and mitigate damage. “Time is money, friend — but sometimes one is harder to come by than the other,” Blizzard says on the official page. “Now World of Warcraft players can use the WoW Token in exchange for game time or Battle.net Balance!”